• 中文核心期刊
  • CSCD来源期刊
  • 中国科技核心期刊
  • CA、CABI、ZR收录期刊
WANG Zheng-huan. On Brand Management for Agriculture Products[J]. Fujian Journal of Agricultural Sciences, 2009, 24(2): 179-182.
Citation: WANG Zheng-huan. On Brand Management for Agriculture Products[J]. Fujian Journal of Agricultural Sciences, 2009, 24(2): 179-182.

On Brand Management for Agriculture Products

More Information
  • Received Date: November 09, 2008
  • Revised Date: December 17, 2008
  • Brand management has become an important option to solve the contradiction existing in China's current agriculture trade.On the one hand,surplus of agricultural commodities need market outlets.On the other hand,a serious undersupply of branded products hampers the market development.Although a few branded agricultural products have been created,developmental and promotional problems continue to muddle the trade.This paper proposes a culture-oriented approach to guide the brand management for the agricultural products.
  • Related Articles

    [1]LAN Hanhong. Characterization of vsiRNAs derived from Cymbidium Mosaic/Odontoglossum Ringspot Viruses in co-infected Phalaenopsis equestris[J]. Fujian Journal of Agricultural Sciences, 2024, 39(9): 1086-1093. DOI: 10.19303/j.issn.1008-0384.2024.09.010
    [2]ZHAO Xinxin, WEI Yundong, CHEN Ruirui, ZHOU Shiyi, ZHENG Hua, MA Chongxi, XU Chuan, LI Jun, LU Saiqing. Fungal Community and C, N, P, and S Functional Genes in Rhizosphere Soil of Cassava Field Treated with a Slow-release Fertilizer[J]. Fujian Journal of Agricultural Sciences, 2024, 39(8): 914-926. DOI: 10.19303/j.issn.1008-0384.2024.08.005
    [3]XIONG Xing, LU Qiang, WANG Haowei, YANG Ling, FU Xiangxiang. 4-PHF-based Analysis on Seed Dormancy of 6 Cornus Species[J]. Fujian Journal of Agricultural Sciences, 2022, 37(4): 476-485. DOI: 10.19303/j.issn.1008-0384.2022.004.008
    [4]YAN Cui-xiang, SHAO Xiao-ming. Phenology and Morphology of Flower Bud Differentiation of Dexing Raspberry Bushes[J]. Fujian Journal of Agricultural Sciences, 2019, 34(3): 319-325. DOI: 10.19303/j.issn.1008-0384.2019.03.010
    [5]LI Juan, ZHANG Ming-qing, YAO Bao-quan, SHEN Jin-quan, ZHANG Zan-de, ZHENG Hua-lin, KONG Qing-bo. Recommended N,P and K Fertilization for Single-cropping Rice in Fujian[J]. Fujian Journal of Agricultural Sciences, 2015, 30(10): 933-938. DOI: 10.19303/j.issn.1008-0384.2015.10.003
    [6]YANG Jin-xia, RUAN Chuan-qing, LIU Bo, CHEN Jian-li. Comparative evaluation on different methods to extract endophytic bacteria DNA from Diaphorina citri Kuwayama[J]. Fujian Journal of Agricultural Sciences, 2013, 28(4): 361-365. DOI: 10.19303/j.issn.1008-0384.2013.04.012
    [7]LIU Tian-feng. Factors Affecting Blossom Quality of Phalaenopsis after Flower Bud Differentiation[J]. Fujian Journal of Agricultural Sciences, 2012, 27(9): 999-1003.
    [8]KONG Qing-bo, YAO Bao-qun, ZHANG Ming-qing, LI Juan, YAO Jian-zhu, ZHANG Yan, YAN You-ming. Nutritive Characters and Fertilization Index of Nitrogen,Phosphor,Potassium for Major Vegetable Species in Fujian Ⅲ.The Optimal Amount and the Ratio of N,P and K for Application[J]. Fujian Journal of Agricultural Sciences, 2011, 26(4): 620-626.
    [9]ZHANG Ming-qing, XU Zhi-ping, YAO Bao-quan, LIN Qiong, CHEN Zi-cong, LI Juan, YAN Ming-juan, ZHANG Jian-li. Soil conditions and formulated fertilization for major crops in Fujian Ⅱ. Sufficiency indices of alkali-hydrolyzable N,olsen-P and available K in Soil[J]. Fujian Journal of Agricultural Sciences, 2009, 24(1): 68-74.
    [10]LUO Feng-lai. Effects of N,P,K balanced application on economical yield and quality of scallion[J]. Fujian Journal of Agricultural Sciences, 2006, 21(4): 393-397.

Catalog

    Article Metrics

    Article views (2124) PDF downloads (463) Cited by()
    Related

    /

    DownLoad:  Full-Size Img  PowerPoint
    Return
    Return