Tactics of Regional Accurate Communication on Agricultural Science and Technology — A Case Study of Regional Communication on Agricultural Science and Technology of FAAS

In the regions of China, there is a significant difference in the nature, crop growth and so on, and the production structure is diverse. The difficulties still exist in adapting the contents of communication on agricultural science and technology to the rural production practice of every area. The purpose of studying the tactics of regional accurate communication on agricultural science and technology is to explore a way how to adapt the contents of communication on agricultural science and technology to the local rural production practice. Applying the theory of regional communication, proceeding from the laws of regional communication on agricultural science and technology, taking the successful example of the regional communication on agricultural science and technology of FAAS as enlightenment, the countermeasures and suggestions are presented and discussed, which are to categorize communication regions by the regional environment factors, make out the styles and contents of communication according to the different characteristics of communication regions, promote regional communication to interact benignly with the regional environment.